Executive Management

Daniel D. Crowley, Chairman

Dan Crowley was named Chairman of HealthSmart in 2009. He is the founder of Dynamic Healthcare Solutions, a firm that invests in and consults with healthcare firms. Through Dynamic, he has served as senior advisor to a number of major investment firms and has served on the boards of numerous healthcare companies and been a senior management advisor and interim executive for a variety of healthcare services companies. Mr. Crowley was previously Chairman of the Board of Foundation Health Systems, Inc., now known as Health Net. Before that he served as Chairman, President and Chief Executive Officer of one of its predecessor companies, Foundation Health Corporation. Mr. Crowley came to Foundation from Blue Cross Blue Shield of Ohio, where he was the Executive Vice-President.

James M. Pennington, President

Jim Pennington joined HealthSmart in 2008. As President of the company, he is responsible for operations, sales and human resources. Mr. Pennington has a long history in the employee benefits arena with experience in all facets of delivering integrated healthcare solutions. Most recently, he was President and CEO of ppoNEXT, a preferred provider organization headquartered in Dallas, Texas.

Prior to joining ppoNEXT, he spent 20 years in health administration as President and CEO of USI Administrators, an integrated healthcare outsourcing company that provided care management, prescription benefit management, as well as fully-insured and self-funded administrative services. Mr. Pennington was also President and CEO of Acordia National, the Third Party Administrator unit of Acordia, an Anthem company, now Wells Fargo Insurance. He earned a Bachelor of Science in Journalism and a Master’s Degree in Safety Management from West Virginia University.

William Dembereckyj, Senior Vice President and Chief Financial Officer

Bill Dembereckyj joined HealthSmart in November 2003 as part of CEO Ted Parker's strategy to expand senior management's capabilities in finance, accounting and acquisition strategy.

Most recently, Mr. Dembereckyj was President of Dallas-based New Life Treatment Centers, a $100 million sales company engaged in the healthcare, not-for-profit sectors and entertainment industries. Starting as the Corporate Controller of New Life eleven years earlier, he was significantly involved in the execution of New Life's growth strategy during his tenure, including five acquisitions, three divestitures, four business start-ups and over $25 million in venture and senior debt financing. He was also integral in the eventual sale of New Life to Thomas Nelson Publishers (NYSE:TNM).

Prior to New Life, Mr. Dembereckyj was an auditor for KPMG-Peat Marwick specializing in the healthcare and insurance industries. He received his B.S. in Accounting from Biola University and an M.S. in Organizational Behavior and Strategy from the University of Texas at Dallas. He is a Certified Public Accountant.

Alex N. Arnet, Senior Vice President of Strategic Development

Alex Arnet has 20 years of sales and sales management experience in the Managed Care industry. His successful track record in growing companies includes proven results at Prudential, United Healthcare, United Healthcare Administrators/Benesight and Great-West Healthcare. After United's acquisition of MetraHealth, he successfully transitioned the Rocky Mountain region into a top net growth region.

As part of the management team that took United HealthCare Administrators private, Mr. Arnet was instrumental in managing the sales organization to produce results to make United HealthCare Administrators (which became Benesight/Harrington) the largest independently owned TPA in the country with over one million members. Before joining HealthSmart, he was part of the management team that successfully launched the Specialty Markets division for Great-West HealthCare. The division was formed in late 2003 and added over 750,000 new members with over $100 million in revenue by the end of 2007.

Charles Busch, Senior Vice President of Sales

Charles Busch joined HealthSmart in 2008 and is responsible for leading the national specialty sales team. He also directs the marketing strategies for HealthSmart's Specialty Solutions, which includes: Primary, Secondary, Workers Compensation, and Auto Medical Provider Networks; Care Management and Predictive Population Management Services; Pharmacy Benefit Management Services; and Fee Negotiation.

Mr. Busch is a strategic sales leader with over 25 years of proven results in the PPO, Healthcare Management, and Group Insurance markets. He joined HealthSmart following a successful career with Viant Health Payment Solutions that spanned over 19 years and was comprised of time spent with Beech Street, ppoNEXT, CAPP Care and Pacific Review Services, through a series of mergers and acquisitions.

Mr. Busch received his Bachelor of Arts Degree in Finance from California State University, Fullerton in 1983. His insurance career began in 1984, where he sold Employee Benefit Plans and Financial Services for Prudential Insurance Company, followed by a Group Health Representative position with The Union Central Life Insurance Company in1986.

Marc Zech, Senior Vice President of Benefit Solutions

Mr. Zech joined HealthSmart in 1997 (originally American Administrative Group) as Director of Information Systems. During his career at HealthSmart, Mr. Zech has contributed to the technology, operational and strategic direction of the organization and has managed administration of benefits, ancillary products, premium, enrollment and worker's compensation, as well as running several integrated service centers throughout the country. His current focus includes responsibility for all of HealthSmart Benefit Solutions operations including HealthSmart's integrated solutions, unique retiree health plan and Medicare administration platform, and ancillary administrative services (FSA, HRA, HSA, POP, COBRA, Premium/Eligibility and Form 5500 administration).

Mr. Zech's experience includes operations, service and technology management in the administration of active, retiree and Medicare benefit plans, both fully insured and self-funded. Prior to joining HealthSmart, Mr. Zech managed systems for a regional TPA with prior roles in claims, customer service, premium billing, business analysis and EDI development. He has more than 18 years experience in the industry and holds a Bachelor of Science degree in Mathematics — Actuarial Science.

Mark Stadler, Senior Vice President of Sales and Marketing

Mark Stadler joined HealthSmart in 2011. As Senior Vice President of Sales he is responsible for the growth of the organization. Mr. Stadler has served in multiple executive sales positions that include Senior Vice President for the U.S. Markets for Great-West Healthcare, Chief Growth Officer of Optum Health, a United Healthcare Company and Chief Sales Officer at American Enterprise Group. Most recently he led sales for Aon Hewitt in Texas and the Central/West regions. Mr. Stadler also brings an extensive background in healthcare consulting where he spent nearly 18 years with Mercer Human Resource Consulting leading their organization in Chicago and other areas throughout the mid-west. He earned a Bachelor of Science in Business from Loyola University of Los Angeles.

Lovie Pollinger, Senior Vice President of Account Management

Lovie Pollinger joined HealthSmart (through the acquisition of Interplan Health Group) in 1994. She has over 28 years of diverse experience in the healthcare and managed care industry. Ms. Pollinger has served in multiple executive positions which include the start-up of two Preferred Provider Organizations (PPOs) and one Health Maintenance Organization (HMO) in the Central region of the United States. Prior to joining HealthSmart, Ms. Pollinger was Executive Director for Alliance Health Providers, located in Fort Worth, Texas; she was also the Executive Director of Accountable Health Plans of America, Inc.

Her current responsibilities with HealthSmart include the leadership and management of the Account Management Division. In this role, she oversees the Account Management teams responsible for client retention, client service, implementation of new business, and upselling HealthSmart's entire array of products and services. Ms. Pollinger is a member of the Dallas Business Group on Health, the DFW Managed Care Alliance (served on Board 1988-1990), the National Association of Health Underwriters, American Association of Preferred Provider Organizations and the Texas Association of Benefit Plan Administrators.

Marci Conlin, Senior Vice President of Network Development

Marci Conlin joined HealthSmart in 2008 and has more than sixteen years of experience in the healthcare industry. In her current role, Ms. Conlin oversees network development, provider relations, affiliate partnerships, credentialing and provider services.

Previously, Ms. Conlin served as Vice President of Network Development for BeechStreet (a Viant Network) where she was responsible for network development, network operations, and provider relations for all product lines. Prior to joining Beech Street, she was employed by WebMD as the Director of Enterprise Transformation. She also held a leadership role at Private Health Care Systems, Inc., in the areas of health benefits solutions and workers' compensation networks.

Pamela Coffey, Senior Vice President of Care Management Solutions

Ms. Coffey is a Registered Nurse with degrees in Nursing and Business Administration. She is certified in Health Care Quality Management with specialties in Managed Care and Case Management through the American Board of Quality Assurance and Utilization Review Physicians. She has been involved in Senior Leadership roles in managed care for 25 years and joined HealthSmart in 1997. In her current position, she manages HealthSmart’s care management program. Ms. Coffey’s expertise in operations and as a clinician has made a significant contribution to the development and success of the services offered by HealthSmart. She leads a diverse and dynamic team that delivers predictive population management methodologies and flexible plan designs to meet the unique needs of HealthSmart’s clients.

Ms. Coffey is actively involved in the healthcare community and has served on several task forces focusing on wellness and healthcare quality. She promoted the recognition of Healthcare Heroes and service excellence through her service on the Board of Directors and as President of the Alliance for Healthcare Excellence. Ms. Coffey has an extensive background in managing Medicare and Medicare Advantage populations, as well as structuring data-centric disease management programs. She has spoken on Medicare Advantage Plans at Case Management Society Conferences and is often requested to speak on industry norms and trend in this area.

Jason Bielss, Senior Vice President of Information Systems

Mr. Bielss has extensive experience managing enterprise implementations of healthcare information systems, claims routing transactional applications, and claims re-pricing systems. He has a strong background in gathering, analyzing and defining business and functional requirements; process-mapping initiatives; data transformation initiatives, and designing/re-engineering processes, workflows and technology solutions for healthcare systems. He also has a proven ability to lead seamless implementations and deliver next-generation technical solutions that improve service and workplace productivity. Mr. Bielss' proven areas of expertise include application administration, strategic technology planning, data/business/systems analysis, data flow and process mapping, technical client implementation and support, software design and management, major systems implementations, and technical writing (manuals/system specs). He has a Bachelor of Business Administration degree in Management Information Systems from Texas Tech University in Lubbock, Texas.

James Kelly, Vice President and General Counsel

HealthSmart's in-house attorney, James Kelly, has worked in the health care industry since 2003 when he joined The Parker Group. His major responsibilities include monitoring legislative activities concerning employee benefit and managed health care issues, overseeing the negotiation and production of company contracts and providing guidance on general legal issues.

Mr. Kelly received both his Bachelor of Arts and Juris Doctorate from Texas Tech University and is a member of the Health Law, Corporate Counsel, and Insurance Law sections of the State Bar of Texas.

Amy Willingham, Vice President of Human Resources

Amy Willingham accepted the role of Vice President of Human Resources for HealthSmart in 2008. She joined The Parker Group family of companies in 2006 as Manager of Human Resources in the Lubbock, Texas office. She has 17 years of human resources (HR) management experience. She began her career in HR in 1993 at Industrial Molding Corporation, a plastics manufacturing company in Lubbock. After a short stint with Cingular Wireless, she headed up the HR team at Alamosa PCS, a Sprint affiliate that owned 100 retail stores across the United States. Ms. Willingham's HR experience includes acquisitions, benefit design, benefit administration, policy administration, employee relations, training, wellness and employee communications. She and her HR department are responsible for implementing and executing numerous HR functions for over 650 HealthSmart employees in 10 offices across the country. She received her Senior Professional Human Resources (SPHR) certification in 2006.