HealthSmart Webinar

Avoid Financial Catastrophe With HealthSmart’s
Specialty Case Management

Thursday, August 6, 2020
1:00 PM EDT

Program Length: 60 minutes

HealthSmart’s Approach to Mitigating the Risk of Rare Diseases & Complex Cases

Rare diseases and complex conditions can be catastrophic to a self-funded health plan. HealthSmart’s Specialty Care Management program has an answer. With deep experience managing these complex conditions, we are coordinating treatments and delivering drugs at a much lower cost and improving the health of members.

Join us for an informative webinar that addresses the challenges of the most complicated cases, and our innovative approaches to controlling treatment costs. In this session, you will learn:
  • How to leverage member data to find rare and complex members and manage their health across the spectrum.
  • Why a wide variety of innovative programs is necessary to drive member outcomes and achieve significant savings.
  • Why clinical software isn’t enough to manage complex conditions, and the importance of multidisciplinary teams and unique clinical review processes.
  • The value of integrated Care Management, Pharmacy Benefit Management and specialty drug resources to deliver incredible results.



Pamela Coffey, RN
EVP, Chief Clinical Officer, HealthSmart

Pam Coffey leads HealthSmart’s clinical programs, including Care Management and HealthSmart Primary Care Clinics, delivering predictive population management methodologies and flexible plan designs. An accomplished healthcare executive with more than 25 years’ experience, she has an extensive background in managing risk, as well as structuring data-centric clinical management programs with expertise in operations and clinical programs.

Martino Luu, RPh 
EVP & General Manager, HealthSmartRx Solutions

Martino Luu is an expert in clinical and pharmacy operations, with experience working with leading specialty pharmacies and PBMs. He graduated from pharmacy school at Rutgers University and completed his MBA in entrepreneurship at the Silberman School of Business at Fairleigh Dickinson University. He is a licensed pharmacist in Texas, Florida, Tennessee and New Jersey.

Thomas Mafale
EVP, Chief Sales & Client Officer, HealthSmart

Tom Mafale is an accomplished and award-winning executive, with more than 30 years' experience in leading sales, sales operations, marketing and client services teams, with expertise in commercial health plans, self-funded plans and stop loss.

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